not one and the same materiality. I shall leave on one side the problem of a theory of the differences between the modalities of materiality.It remains that in this inverted presentation of things, we are not dealing with an 'inversion' at all, since it is clear that certain notions have purely and simply disappeared from our presentation, whereas others on the contrary survive, and new terms appear.Disappeared: the term ideas.Survive: the terms subject, consciousness, belief, actions.Appear: the terms practices, rituals, ideological apparatus.It is therefore not an inversion or overturning (except in the sense in which one might say a government or a glass is overturned), but a reshuffle (of a non-ministerial type), a rather strange reshuffle, since we obtain the following result.Ideas have disappeared as such (in so far as they are endowed with an ideal or spiritual existence), to the precise extent that it has emerged that their existence is inscribed in the actions of practices governed by rituals defined in the last instance by an ideological apparatus. It therefore appears that the subject acts in so far as he is acted by the following system (set out in the order of its real determination): ideology existing in a material ideological apparatus, prescribing material practices governed by a material ritual, which practices exist in the material actions of a subject acting in all consciousness according to his belief.But this very presentation reveals that we have retained the following notions: subject, consciousness, belief, actions. From this series I shall immediately extract the decisive central term on which everything else depends: the notion of the subject.And I shall immediately set down two conjoint theses:
1. there is no practice except by and in an ideology;
2. there is no ideology except by the subject and for subjects.

I can now come to my central thesis.

Ideology Interpellates Individuals as Subjects

This thesis is simply a matter of making my last proposition explicit: there is no ideology except by the subject and for subjects. Meaning: there is no ideology except for concrete subjects, and this destination for ideology is made possible only by the subject; meaning: by the category of the subject and its functioning.

By this I mean that, even if it appears under this name (the subject) only with the rise of bourgeois ideology, above all with the rise of legal

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Publication Information: Book Title: Mapping Ideology. Contributors: Slavoj Žižek - editor. Publisher: Verso. Place of Publication: London. Publication Year: 1994. Page Number: 128.