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in Becker's interesting proposal: 'Let me emphasize again that commodity output is not the same as national product as usually measured, but includes children, companionship, health, and a variety of other commodities.' What immediately leaps to the eye, therefore, is the paradox -- of the greatest symptomatic significance for the Marxian theoretical tourist -- that this most scandalous of all market models is in reality a production model! In it consumption is explicitly described as the production of a commodity or a specific utility; in other words, a use value which can be anything from sexual gratification to a convenient place to take it out on your children if the outside world proves inclement. Here is Becker's core description:
The household production function framework emphasizes the parallel services performed by firms and households as organizational units. Similar to the typical firm analyzed in standard production theory, the household invests in capital assets (savings), capital equipment (durable goods), and capital embodied in its 'labor force' (human capital of family members). As an organizational entity, the household, like the firm, engages in production using this labor and capital. Each is viewed as maximizing its objective function subject to resource and technological constraints. The production model not only emphasizes that the household is the appropriate basic unit of analysis in consumption theory, it also brings out the interdependence of several household decisions: decisions about family labor supply and time and goods expenditures in a single time-period analysis, and decisions about marriage, family size, labor force attachment, and expenditures on goods and human capital investments in a life cycle analysis.
The recognition of the importance of time as a scarce resource in the household has played an integral role in the development of empirical applications of the household production function approach. 7
I have to admit that I think one can accept this, and that it provides a perfectly realistic and sensible view not only of this human world but of all of them, going back to the earliest hominids. Let me underscore a few crucial features of the Becker model: the first is the stress on time itself as a resource (another fundamental essay is entitled 'A Theory of the Allocation of Time'). This is, of course, very much Marx's own view of temporality, as that supremely disengages itself from the Grundrisse, where finally all value is a matter of time. I also want to suggest the consistency and kinship between this peculiar proposal and much of contemporary theory or philosophy, which has involved a prodigious expansion in what we consider to be rational or meaningful behaviour. My sense is that, particularly after the diffusion of psychoanalysis but also with the gradual evaporation of 'otherness' on a shrinking globe
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